With this in mind, our goal for 2012 is: to continue to build lasting partnerships with our customers by addressing their needs as our own.
"with our customers"
By building relationships with our customers and putting those relationships above any others we may have, we hope we can listen to you a whole lot better than the timeshare guy. We not looking for a customer to fit our product, and most certainly we won't try to make you fit a specific product. Our goal is to find a product that will fit your needs.
"by addressing their needs as our own"
So there you have it: we're going to continue to build lasting partnerships with our customers by addressing their needs as our own. Honestly, it doesn't sound all that different from what we did last year or the years before. We're just using the fresh start of a new year to renew our basic principles. Because really, aren't the best resolutions are the ones that you know you can keep because you're already doing them?